Brand

Shortcut Brand Guidelines

We work hard to make our brand as consistent across all touch points. We use these assets to keep things aligned.

The Logo

Our logo is our stamp. It’s the heart of our brand, and it’s used across our brand to be the cornerstone of our company.

Shortcut logo
Shortcut logo in white
Shortcut logo on surface
Shortcut logo reversed

The Logo Mark

Our mark is used across various colors but never changes its visual structure. It’s our stamp.

Shortcut mark
Shortcut mark on surface
Shortcut mark stroke
Shortcut mark framed
Shortcut mark in yellow

Typography

We use Satoshi as our main brand font, with Open Sans as our secondary typeface across our brand.

Aa
Share progress outwards.
Satoshi Bold Satoshi Medium Satoshi Regular

Color Palette

Our colors are used consistently to introduce a slick theme with dashes of color to give a more joyful, exciting experience.

#FFF
#F6F6FA
#F0F0F7
#797ADE
#494BCB
#03045E
#08093F
#FFDE87

Iconography

We use our iconography to enhance our visual style, as well as help communicate our content.

Phosphor icons crafted by Helena Zhang and Tobias Fried.

Product Imagery

Our product is constantly evolving, our team works hard to create the best possible solution to make work easier for our users.

Adding Filters to Spaces
Engineering Backlog
Drag and Drop Story cards on a Kanban Board